Analytics workspace
Every number opens into the loads behind it.
Connect performance measures to the freight behind them. Explore margins, fleet performance and customer profitability in one workspace.
Margin by laneLast 30 days
- Mississauga → Joliet22.4%
- Brampton → Buffalo18.1%
- Hamilton → Columbus11.4%
- Toronto → Detroit19.2%
Cost per mile12 weeks, $ per mile
On-time % by customerLast 30 days
- 96%
- 93%
- 88%
- 91%
- Prairie Foods
- Northgate Home
- Keel Building Supply
- Lakeshore Grocers
Empty miles % by terminalLast 30 days
- Mississauga yard9%
- Brampton yard12%
- Joliet drop yard21%
- Buffalo drop yard15%
By business
Every business runs on different numbers.
Carriers, brokers and groups need different measures. Track the numbers that matter to each business in the same workspace.
Carriers
- Revenue per truck per weekWhat each unit earns, so an idle truck shows up fast.
- Empty miles %How much of the fleet's miles have no freight on them.
- Cost per mileFuel, driver pay, maintenance and everything else, per mile run.
- Driver turnoverHow many drivers you're replacing, and what it's costing to recruit.
Brokers
- Gross margin per loadWhat's left after the carrier is paid, load by load.
- Loads per rep per dayHow much freight each rep is actually covering.
- Quote win rateHow many priced quotes and RFQ lanes turn into booked loads.
- Days to pay carriersHow fast carriers get paid, which decides who'll haul for you again.
Groups
- Consolidated margin, sister hauls counted onceThe group's real margin, without double-counting a load one company sold and another hauled.
- Margin by companyWhere the group actually makes money, company by company.
From a margin to the load behind it, in four steps.
Follow a group margin through a company, lane, load and line item to see what changed and why.
- CompanyKeel Transport · 9.1%Lowest margin in the group this quarter
- LaneHamilton → Columbus · 4.2%Carrier cost up since July
- Load48188Delivered; a lumper wasn't billed back
- Line item$85.00 lumperNot on the rate con
A question, its calculation and the records behind it.
Which customers got less profitable this quarter?
| Customer | This quarter | Last quarter | Change |
|---|---|---|---|
| Northgate Home | 15.9% | 17.4% | -1.5 pts |
| Keel Building Supply | 10.8% | 13.1% | -2.3 pts |
| Lakeshore Grocers | 19.2% | 18.6% | +0.6 pts |
Most of the drop is Hamilton to Columbus, where carrier cost rose $190.00 a load since July.
Explore your analytics through connected AI apps, using the same freight records and permissions.
Questions
What owners and controllers ask.
What can we report on?
Track lane margins, fleet performance, customer profitability and company results. Carriers, brokers and groups each get measures suited to their operation.
Can I see the loads behind a number?
Yes. Follow a measure through the company, lane, shipment and source record to see the work behind the number.
Do reports need exporting or a scheduled refresh?
Reports use the same freight records as your operation, so you can explore them in Roadmark without exporting spreadsheets. Data freshness depends on the connected source.
Can I ask a question in plain English?
Yes. Ask about performance in your own words, then review the calculation and source records behind the answer.
Can we use our own BI tool?
Connect your reporting workflow to the tools your team uses. We’ll help you choose the exports and connections that fit your setup.

See your operation in the numbers.
Tell us which decisions your reports need to support. We’ll show you how to follow the numbers back to the freight behind them.
- Your reporting needs and source systems
- From a number to its source records
- Analysis through connected AI apps